Twitter introduces pinned tweets to desktop & mobile platforms

Recently Twitter introduced pinnable tweets or also known as “pinned tweets”. The pinned tweets are free and currently available to select personal accounts. Those individuals eligible for such feature include politicians, public figures, celebrities. Consider me a public figure in that case (i guess). (more…)

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The S**t You’re Doing Wrong on Twitter (and how to fix it)

Social media continues to be the buzz around the world. From brands to marketers, everyone is in a race to figure out how to monetize it all. Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+, SnapChat, Tumblr, and many others. How do you make sense of all of these social networks? How do you track ROI from social media? (more…)

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A Realistic Interpretation of Social Media: Simple Breakdown

Social media continues to generate buzz inside the digital bubble.  For some an indefinite puzzle with constant search for those missing pieces.  It’s here to stay and not going anywhere any time soon.  Your brand requires awareness, visibility, reputation management, lead generation, custom service, client retention, and more just to name a few critical pieces every digital brand shall embrace in today’s fast-paced competitive marketplace. (more…)

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Using 4 Social Media Avenues to Generate More Website Traffic

If you’re a business entity in any vertical that’s seeking to capitalize on the World Wide Web then perhaps you’ve heard of the words social media.  A medium for consumer engagement via social media avenues such as Facebook, Twitter, YouTUBE & Pinterest (just to name a few) thru the means of social marketing that entails in conversations and user-generated content that helps businesses generate qualified leads and traffic.  During the last 5 years these networks have become primary hubs for targeting consumers with the effort to promote a product or service. (more…)

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3 Reasons Your Competitor Is Beating You To The Punch

Inner Marketing Potential

Running a company in today’s fast paced business world has its challenges to say the least.  Whether you’re small business owner or CEO of ABC Corporation chances are you’re overwhelmed and challenged by the obstacles that are presented to you.  The way of marketing your business have changed drastically in particularly within the last 10 years alone.  Why so?  Innovative marketing solutions such as social media, search engine optimization, search engine marketing, and behavioral targeting are amongst some of the most strategically utilized tactical approaches used by businesses today.

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Carving a Path Into Social Media Success

Social Media
Social Media

Recently I came across a blog post written by Chris Reimer from Rizzo Tees.  He’s a local social media marketing professional that has followed best practices and achieved social media success.  His @RizzoTees Twitter account now has over 54,000 followers (last I checked).  The blog post on his Rizzo Tees Blog talked about something that every small business owner active within social media struggles with  – Dear Small Business Owner:  Social Media Does Not Generate Overnight Success.  A rather intriguing piece of material that outlines the mistakes most small business owners make when searching for success in social media.

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Web 2.0: Does your business compete?

Web 2.0 Technologies

The competition in the Web World continues to remain highly competitive.  There are hundreds of thousands and even millions or billions of websites out there that simply haven’t understood the power and potential behind Web 2.0.  For many website owners the term remains loose without a definition behind it.  Their websites are not performing or in most cases are loose cannons.  If you’re seeking to establish a well built web presence for your business then you need to be focusing on the most popular Web 2.0 utilized by other leading companies and brands.

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